ION Group LLC | Lehigh Valley - Web Design, Web Development, Web Hosting, Custom Application & Programming, Social Media Facebook Marketing, SEO, Virtual IT, HCM & Payroll Business Consulting, and IT Consulting.

Office Telephone: 484.504.1023

About Us

About ION Group LLC | Lehigh Valley: Web Design, Web Development, Web Hosting, Custom Application & Programming Solutions Provider.

About Us

Since 2007, ION Group LLC has served the same purpose it set out to accomplish – to provide small and medium-sized companies customized professional technology solutions that previously only large corporations could afford. We understand that business owners are experts in running a business, however few feel they possess the technical requirements to truly understand the intricacies of developing effective business I.T. solutions and services to support their business, especially if no inhouse technical resources are available. Although our purpose hasn’t changed, we have grown and evolved into a complete one stop shop for affordable IT business solutions by aligning customers’ technology needs with their business goals.

A Lehigh Valley, PA based organization, ION Group’s depth of knowledge, resources and experience ensures our customers’ needs are met and well managed. Through a vision shared by all of ION Group, we strive to attain excellence while championing innovation, high standards, and growth. We take pride in being a future-minded company by anticipating the unique requirements of each of our clients and utilizing the latest cutting-edge technology, solutions, and services.

Why Choose Us?

ION Group’s on-staff consultants and developers boast an average of 14+ years of experience. ION Group caters to all your business needs from customized web solutions to streamlining business processes with custom applications/solutions. Featured offerings include Web Responsive Website Design and Development, Web Hosting Solutions, Custom Programming and Database Design. We also provide consulting in Business Process Reengineering, Payroll Solutions, Human Capital Management – HCM, Time & Attendance Systems, as well as IT and Business Consulting, and Marketing Services.

Our Mission

ION Group’s mission is to consistently provide superior business Information Technology solutions to small- and medium-sized companies. We help these companies by identifying technology barriers that have kept them from achieving their business goals and partnering with them to develop custom solutions for increased productivity to implementing best in class solutions available on the market.

What Is...

Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search engine's unpaid results-often referred to as "natural", "organic", or "earned" results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine's users; these visitors can then be converted into customers. SEO may target different kinds of search, including image search, video search, academic search, news search, and industry-specific vertical search engines. SEO differs from local search engine optimization in that the latter is focused on optimizing a business' online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

As an Internet marketing strategy, SEO considers how search engines work, the computer programmed algorithms which dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, adding content, doing HTML, and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. By May 2015, mobile search had surpassed desktop search. In 2015, it was reported that Google is developing and promoting mobile search as a key feature within future products. In response, many brands are beginning to take a different approach to their Internet marketing strategies.
Web development is a broad term for the work involved in developing a web site for the Internet (World Wide Web) or an intranet (a private network). Web development can range from developing the simplest static single page of plain text to the most complex web-based internet applications (or just 'web apps') electronic businesses, and social network services. A more comprehensive list of tasks to which web development commonly refers, may include web engineering, web design, web content development, client liaison, client-side/server-side scripting, web server and network security configuration, and e-commerce development. Among web professionals, "web development" usually refers to the main non-design aspects of building web sites: writing markup and coding. Most recently Web development has come to mean the creation of content management systems or CMS. These CMS can be made from scratch, proprietary or open source. In broad terms the CMS acts as middleware between the database and the user through the browser. A principle benefit of a CMS is that it allows non-technical people to make changes to their web site without having technical knowledge.
Human capital management software (HCM software) refers to applications that are intended to help an organization manage and maintain its workforce. Generally speaking, human capital management software is considered to be enterprise class software that can scale up and automate processes like payroll, performance reviews, recruiting and training.

Human capital management software is also referred to as a human resource management system (HRMS) or human resource information system (HRIS).
A virtual private server (VPS) is a virtual machine sold as a service by an Internet hosting service.

A VPS runs its own copy of an operating system, and customers may have superuser-level access to that operating system instance, so they can install almost any software that runs on that OS. For many purposes they are functionally equivalent to a dedicated physical server, and being software-defined, are able to be much more easily created and configured. They are priced much lower than an equivalent physical server, but as they share the underlying physical hardware with other VPSs, performance may be lower, and may depend on the workload of other instances on the same hardware node.
Responsive web design (RWD) is an approach to web design which makes web pages render well on a variety of devices and window or screen sizes. Recent work also considers the viewer proximity as part of the viewing context as an extension for RWD. Content, design and performance are necessary across all devices to ensure usability and satisfaction.
Business process re-engineering (BPR) is a business management strategy, originally pioneered in the early 1990s, focusing on the analysis and design of workflows and business processes within an organization. BPR aimed to help organizations fundamentally rethink how they do their work in order to dramatically improve customer service, cut operational costs, and become world-class competitors. In the mid-1990s, as many as 60% of the Fortune 500 companies claimed to either have initiated reengineering efforts, or to have plans to do so.

BPR seeks to help companies radically restructure their organizations by focusing on the ground-up design of their business processes. According to Davenport (1990) a business process is a set of logically related tasks performed to achieve a defined business outcome. Re-engineering emphasized a holistic focus on business objectives and how processes related to them, encouraging full-scale recreation of processes rather than iterative optimization of sub-processes.

Business process reengineering is also known as business process redesign, business transformation, or business process change management.